Dragonfly Active is a fitness fashion label based out of Manly, Sydney. For over 20 years they have been manufacturing high quality Active Wear for active women. They are proud to be 100% sustainably Australian Made.
Upon releasing their Renew Range, Sara approached me to create a new logo and iconography for the launch. What we created was something that sat comfortably with the existing brand, yet was a considered, stand-alone piece of design.
After creating the logo, we then brought the feel through the feature and care instruction icons, creating a complete set for the brand.